The Benefits of Being an Animation Designer

When you are jolted by the gigantic Velociraptor rushing towards you in the movie theatre, or the “life-like” zombies trying to grasp a limb of the escaping protagonist, it is the animation designer who needs to be thanked. Even advertisements and brand campaigns use CGI and animation extensively just like the heartwarming ad for Sainsbury featuring Mog. According to a Nielsen research, use of animation in ads has increased by 200% since in the beginning of the last decade alone. Now that puts things in perspective!

What does an animator do?

Before getting into the intricate details and pros and cons …read more